The Perfect Pitch
Soccer — Futbol — The Beautiful Game. World Cup 2014 has kicked off and believers, brands, and band-wagoners are getting in on the action. Much of what it takes to be the best of the best on the pitch...
View ArticleGOALLLLLLLLLLLLLLL
O-F-F-E-N-S-E offense for our victory As mentioned, defense wins games, and breakdowns are heart breaking [cough.. cough.. USA vs. Portugal]. Attacking, making plays, and controlling the tempo are...
View ArticleBrian Donahue on C-SPAN “Washington Journal”
Emotional Ads CRAFT| Media/Digital Partner Brian Donahue discussing the impact of culture and emotion in two classic political ads on C-SPAN’s “Washington Journal.” Watch the ads discussed here: 1952...
View ArticleCampaigns and Creative That Win
The post Campaigns and Creative That Win appeared first on CRAFT Media Digital - PR News 2017 Digital Agency of the year.
View ArticleCRAFT Takes Political Campaign Tactics, Tools and Technology to...
CRAFT Announces Break Away From Candidate Campaigns, Advancing Further in Public Affairs, PR and Corporate Branding. Dear friends, I wanted to share important news. The culmination of this election...
View ArticleTweet. Congress Listens.
When you tweet, does Congress listen? As organizations and constituents ponder that question, CRAFT has perfected the answer. CRAFT has worked with top social networks, members of Congress, trade...
View ArticleCRAFT’s Efforts to Fight Digital Ad Fraud and Viewability Issues
Fraud and viewability in the digital ad space has been a hot topic in 2014. Recently, Google released a study claiming 56.1% of all digital ads are unseen. These issues should be a concern for any...
View ArticleCheck Out Brian Donahue on PBS NewsHour!
CRAFT Partner Brian Donahue joined host Judy Woodruff of PBS NewsHour on Thursday night to discuss The White House’s State of the Union social media strategy. Brian offered, “It’s no longer the State...
View ArticleCRAFT Wins Big with Corporate Retail Marketing Websites
With the recent announcement of our expanding mission, CRAFT enters the corporate branding space with two very different — but equally important — wins. CRAFT is honored to have won W3 Awards for our...
View ArticleCRAFT Wins 3 Reed Awards including Best Ad of 2014!
On Friday, Campaigns & Elections recognized CRAFT Media/Digital with three Reed Awards during the annual Reed Awards dinner in Las Vegas, NV. CRAFT was honored with two awards, Best TV Ad for a...
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